Data-driven ad strategies that keeps appointment books full
Google’s strict healthcare ad policies make it tough for clinics to run search campaigns without disapprovals. On top of compliance hurdles, fierce competition and inefficient ad spend can quickly drain budgets without delivering real patient bookings.
We developed ad campaigns that adhered to Google’s health advertising policies while effectively targeting high-intent patients. By crafting approved ad copy, refining keyword targeting, and implementing conversion tracking, we ensured ads reached the right audience without policy violations. We continuously optimized the campaigns—testing multiple ad variations, adjusting bids, and refining targeting—to maximize bookings while reducing costs.